What tools do professionals use to enhance a property for sale?
Real estate diagnostics aim to inform the potential buyer about the condition of the property. Some diagnostics are mandatory for all properties, while others are required only in specific cases. They must be conducted by professionals and are at the seller's expense. Diagnostics are essential for the signing of the final sale deed and notably include:
Firstly, a professional's expertise allows for a good evaluation of the sale price based on market specifics and current conditions. Hiring a real estate professional to manage your transaction is also a guarantee of a quick and efficient sale.
"We have a file of contacts who are waiting to find a housing, which already constitutes a broad panel of potential buyers. At Imogroup, this file is even strengthened by the power of our network consisting of 7 agencies around Lake Geneva. A professional has a much wider distribution capacity than an individual alone, especially thanks to showcases, flyers, websites, and distribution portals. Entrusting the sale of your property to a real estate agency means benefiting from professional services tailored to your needs." By choosing an exclusive mandate to sell their property, an individual can enjoy several additional services.
At Imogroup, we offer services such as home staging, professional photography, renovation advice, etc. It can also benefit from the strength of the AMEPI network, which offers more visibility to the property.
What is the interest for the seller?
Contrary to what one might think, using a real estate agent can lead to savings: "A professional will position the sale price as close to the market price as possible, which corresponds to a relatively quick sale time depending on the type of property. This minimizes negotiation and thus sells at the best possible price."
Moreover, an immobilized property incurs costs in terms of maintenance or even refurbishment. It is therefore in the seller's interest that their property is sold as quickly as possible.
Choosing to sell one's property alone can involve several risks, the first being the positioning of the sale price. Furthermore, not knowing the regulations, especially the technical and legal aspects, can be a source of error. To date, 70% of sales are made through a professional.
Whatever the reason for selling your property, it is a moment that requires a lot of availability and organization. Entrusting the sale to a professional will allow you to live through this stage of your life more serenely.
What about home staging and renovation estimation?
Home staging does not necessarily involve carrying out work in the house or apartment whose sale the owner wishes to accelerate. To maximize the value of the property and highlight its assets, the home stager will reorganize, tidy, declutter...
In short, they will stage the property. In terms of price, most home stagers work on a flat fee: around 2,000 to 3,000 euros for a service that includes an audit of the dwelling, reorganization, loan of furniture and decorative elements, as well as a possible photo shoot to finalize the property's valorization.
How to gain the buyer's trust?
Gaining the trust of clients is not always easy. Often stressed, sometimes questioning or even suspicious, the sellers and buyers who step into your agency mostly have preconceived notions about what they are looking for and what they want.
Building a trust relationship with them can sometimes be a long-term effort, which requires daily commitment. The simplest way to encourage them to trust you and thus entrust you with one of the most important projects of their life is transparency.
The real estate agent must be transparent about their work to prove their expertise. There is no need to overdo it: your results and client reviews will speak for you! They are the best testimony of your know-how.
What is resale insurance?
Resale guarantee is a real estate insurance taken out during a property purchase against the risk of selling at a loss compared to the purchase price. This resale insurance is often limited both in terms of reimbursement and unlocking conditions.
This insurance allows for partial compensation if certain conditions force you to sell your recently purchased apartment or house at a loss.
This insurance protects you against a financial loss between the purchase price of a house or an apartment and its sale price. For this insurance to apply, the sale must occur within a short period, most of the time during the first five years. You must also be obliged to sell.
In fact, this insurance does not cover a loss in value suffered during a voluntary change of ownership. Only certain cases allow for the unlocking of this insurance:
- Distant professional relocation
- Death of one or the subscribers
- Job loss
- Divorce
- Total and irreversible loss of autonomy
- etc.
These conditions are listed in the contract proposal your insurer can make. They vary from one insurer to another, and some of them are only applicable after a waiting period.
